VMworld 2016 Q&A: StorMagic Will Showcase Its Software-Defined Storage Solution at Booth 2268

August 09, 2016

VMworld 2016 Q&A: StorMagic Will Showcase Its Software-Defined Storage Solution at Booth 2268

Written by David Marshall

What Does StorMagic Have Planned for VMworld 2016?

As part of VMblog's live VMworld 2016 coverage coming up in a few weeks, we're in the process of working up our schedules to make sure we can see and learn as much as possible when the show kicks off. And we're extremely excited to visit the Solutions Expo this year. But with so many vendors exhibiting, how do you know which booths to visit and who to get on your schedule?

One of the companies on our "must see" list this year may be new to some VMblog readers -- StorMagic. However, this company has been around for quite some time, founded in 2006 by two experienced storage entrepreneurs... they had a vision to find the simplest, most cost-effective way to manage storage infrastructure through software. More about the company:

StorMagic delivers innovative software-defined storage solutions that empower organizations to virtualize their storage and deliver very significant improvements in flexibility, efficiency and performance. Organizations using SvSAN range from small enterprises with one location to some of the world's largest corporations with SvSAN installed in thousands of sites. We give our customers, large and small, the flexibility to customize and optimize their hardware architecture to meet their specific application and data needs. We make it simple for them to centrally manage and scale their data storage architecture, so that they can focus on running their business.

Read our exclusive pre-show interview with StorMagic to learn what they have planned for the upcoming VMworld 2016 event.

VMblog: As a VMworld 2016 sponsor, how can people find you this year?

StorMagic: StorMagic can be found at booth # 2268, near the exhibitor lounge in the Solution Exchange area.

VMblog: Is there anything interesting or unique about your booth setup at VMworld?

StorMagic: We will be showcasing our latest product release, which is SvSAN 6. Our Software-Defined Storage Solution fits in nicely with the VMWorld theme "Be tomorrow" as SvSAN 6 enables Hyper-Converged Infrastructure with leading server vendors like Cisco.

VMblog: What's the message that an attendee can take back with them to help sell their boss on your technology?

StorMagic: StorMagic's SvSAN 6 has been developed based on data from real-world customer environments and with a keen focus on solving customer challenges and. These are:

Reducing cost and complexity
Delivering application performance
Simplifying and centralizing management
Ensuring application uptime

VMblog: With so many vendors in the Expo Hall, why should a VMworld attendee add you to their MUST SEE list?

StorMagic: SvSAN eliminates the need for physical SANs, preventing downtime for business critical applications, and lowering IT acquisition and operating cost.

SMEs and large organizations across 72 countries depend on our virtual SAN for enabling hyper-converged infrastructure.

Come and find out why StorMagic leads the market by delivering a set of advanced storage features that have not previously been available with this level of simplicity and affordability.

VMblog: What should attendees expect to see at your booth?

StorMagic: We will be showcasing our latest product release, which is SvSAN 6. You can reserve your demo place here

VMblog: Give readers a few reasons why your product or service is considered unique?

StorMagic: SvSAN 6 is the most affordable way for companies to take advantage of the very latest hyper-converged infrastructure. It enables large organizations with remote or branch offices, or smaller businesses with more modest IT infrastructure and budget to take advantage of advanced storage caching features that enable the perfect balance of flexibility, efficiency and performance, while also future-proofing their IT infrastructure.

VMblog: How does your company and product fit within the VMware ecosystem?

StorMagic: StorMagic has partnered with VMware to deliver a shared storage solution based on VMware vSphere® and StorMagic SvSAN. More details can be found here.

VMblog: And how many times has StorMagic been a sponsor of these VMworld events?

StorMagic: We have exhibited every year since 2013.

VMblog: Finally, are you guys giving away anything special or interesting this year at your booth?

StorMagic: Come and visit us at booth 2268 and find out.

Hey now, a bit of mystery and intrigue, I like it! Get StorMagic on your must see list at VMworld 2016 to learn more about their new SvSAN release and find out what they plan on giving away at their booth. I'm curious, how about you?

Last modified on August 09, 2016

Published in vmworld 2016

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David Marshall

David Marshall has been involved in the technology industry for over 19 years, and he's been working with virtualization software since 1999. He was able to become an industry expert in virtualization by becoming a pioneer in that field - one of the few people in the industry allowed to work with Alpha stage server virtualization software from industry leaders: VMware (ESX Server), Connectix and Microsoft (Virtual Server).

Through the years, he has invented, marketed and helped launch a number of successful virtualization software companies and products. David holds a BS degree in Finance, an Information Technology Certification, and a number of vendor certifications from Microsoft, CompTia and others. He's also co-authored two published books: "VMware ESX Essentials in the Virtual Data Center" and "Advanced Server Virtualization: VMware and Microsoft Platforms in the Virtual Data Center" and acted as technical editor for two popular Virtualization "For Dummies" books. With his remaining spare time, David founded and operates one of the oldest independent virtualization news blogs, VMblog.com. And co-founded CloudCow.com, a publication dedicated to Cloud Computing. Starting in 2009 and continuing all the way to 2016, David has been honored with the vExpert distinction by VMware for his virtualization evangelism.