August 29, 2022

VMblog VMware Explore 2022 Video Interview with Pure Storage (Data Storage Technology)

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As part of our VMware Explore 2022 coverage, VMblog visits with Cody Hosterman, Director of Product Management - Cloud at Pure Storage.

Pure Storage uncomplicates data storage, forever. Pure delivers a cloud experience that empowers every organization to get the most from their data while reducing the complexity and expense of managing the infrastructure behind it. Pure's commitment to providing true storage as-a-service gives customers the agility to meet changing data needs at speed and scale, whether they are deploying traditional workloads, modern applications, containers, or more. 

In this video, Hosterman provides a quick overview of the company, and then goes into more detail on how they partner with VMware and its ecosystem. Find out what they specifically provide a VMware shop or VMware implementation, and what problems they solve for them.

Watch and learn as Hosterman offers a great rundown of the company's technology, what they do, and what makes them unique and different in an otherwise crowded market. And find out what big trends and themes they see playing out into 2023.

Stick around until the end and watch a demo to learn more.

Learn more about Pure Storage by visiting:

Support site:

Pure Storage Community and Slack:


0:00​ - Intro
0:21​ - Introducing Cody Hosterman, Director of Product Management - Cloud at Pure Storage
0:50 - Background overview of Pure Storage
1:43 - How does Pure Storage partner with VMware and fit within the ecosystem?
4:00 - What problems do you solve for VMware users?
5:32 - Getting a deeper dive into Pure Storage technology, and what makes them unique or different.
12:05 - Exploring recent announcements that have been made.
14:34 - Big picture themes and trends for 2022 and 2023
18:51 - Demo of Pure Storage
23:43 - Wrap up 

Brian Ducharme

Brian is an event reporter for and an expert in virtualization/cloud techonlogies.  In his 15+ years of experience in the virtualization/cloud field he has interviewed hundreds of companies, users and executives.  Brian has been an active member of the NEVMUG (NEVTUG) since 2006 and attends both vmworld and Citrix Synergy every year.  Brian works full time as a Senior Software Engineer for Liquidware Labs.

Brian also spent 5 years as the managing editor of Virtual Strategy Magazine, an online magazine focused on the virtualization industry and has been with vmblog since 2011. He has a background in Computer Graphics, Marketing, Programming, Web Design, Mobile App Development, Linux Administration and is an active member of the NHJS group. 









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