Jonathan shares insights on how CDW, often known for hardware sales, has developed robust professional services capabilities with a strong focus on Microsoft's workspace solutions. He explains that Nerdio is an essential partner for CDW's Azure Virtual Desktop (AVD) implementations, bringing them into every AVD opportunity they encounter.

The conversation highlights Jonathan's excitement about Nerdio's continued innovation in their NME product line, particularly the expanded Intune integrations and enhanced Windows 365 management capabilities. These developments provide CDW with more comprehensive options to present to their customers.

Jonathan observes that Digital Employee Experience (DEX) has emerged as a major theme at NerdioCon 2025, noting the impressive integrations demonstrated by partners like ControlUp with Microsoft's AVD platform. He appreciates seeing the collaborative ecosystem of Nerdio, Microsoft, and enterprise partners like CDW working together to deliver comprehensive solutions.

Beyond Microsoft and Nerdio, Jonathan mentions CDW's partnerships with companies like Omnissa, Citrix, Island, and Liquidware, emphasizing CDW's evolution beyond being perceived as just a "box pusher" to delivering complex consultative engagements that help clients both with immediate needs and future planning.

When discussing customer challenges, Jonathan identifies the transition from legacy VDI infrastructure to modern cloud solutions like AVD, as well as the migration from on-premises management tools (like Configuration Manager and Group Policy) to more flexible cloud services.