May 07, 2019

CitrixSynergy 2019 Q&A: Flexxible IT Will Showcase a New Approach to the Adoption of Digital Workspaces at Booth 306

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Are you attending Citrix Synergy 2019 in Atlanta?  If so, I invite you to add Flexxible IT to your MUST SEE list of vendors. 

With so many vendors exhibiting at Citrix Synergy this year, how do you know which booths to visit and who to get on your busy schedule?  One of the companies on VMblog's list again this year is Flexxible IT.  Flexxible IT helps organizations drastically improve their adoption and expansion of digital workspaces.  SmartWorkspaces, a family of cloud services, software and hyperconverged appliances, enhance Citrix Workspaces to offer an unparalleled experience for both users and IT.  Their solutions deliver an intelligent, fast and simple way to deploy and manage digital workspaces, enabling IT to analyze, deploy, monitor and manage even the most difficult to virtualize apps across multi-cloud environments. 

Read this exclusive pre-show interview between VMblog and Flexxible IT to learn what the company has planned for the upcoming Synergy 2019 event.

logo flexxibleit 2019

VMblog:  As a Citrix Synergy 2019 sponsor, give us the rundown of your booth setup this year.  How can attendees find you? 

Flexxible IT:  We are delighted to be a Gold sponsor at Citrix Synergy 2019. You can find us on booth 306 next to the Citrix Experience Centre. 

VMblog:  What type of theme do you have planned for this year's booth?  

Flexxible IT:  How we help companies to achieve Citrix Cloud adoption to unlock the full potential of Digital Workspaces 

VMblog:  Why should a Synergy attendee add you to their MUST SEE list? 

Flexxible IT:  Our unique Cloud Service can help them achieve digital transformation within three months within a proven Cloud Service based on Citrix Cloud. This is especially interesting for three company profiles: new Citrix customers, those with low Citrix adoption or to help organizations that are on their way to digital workspaces. 

For anyone looking to adopt or grow their digital workspaces, Flexxible IT has must see technologies. We're taking a different approach to the challenges of digital workspace delivery and we have some exciting new technology to share! 

Join us on our stand 306 for a short presentation that promises to be transformative and full of energy. There will be a raffle prize during each session - so even more reason to pop along. 

VMblog:  If an attendee visits your booth, what's the big message that they will take back to work with them?  

Flexxible IT:  Flexxible IT provides the smartest, fastest and simplest route to adoption and expansion of digital workspaces. 

VMblog:  Your company has sponsored Synergy in the past.  What keeps you coming back for more? 

Flexxible IT:  This will be our fourth year as a sponsor of Citrix Synergy. It's the best place to meet end-users, stay up-to-date on the latest developments, and network with the wider Citrix community. 

VMblog:  Can you give VMblog readers a sneak peek as to what you will be showing off at your booth this year?  

Flexxible IT:  If you're looking to break free from the traditional way of delivering apps to users; if you're looking for complete visibility of the adoption of digital workspaces in your organization, then you need to speak to us! 

VMblog:  Give readers a few reasons why your product or service is considered unique and differentiated from the competition. 

Flexxible IT:  We enable organizations to take a different approach to the adoption of digital workspaces.  The success of a Digital Workspace project often depends on the applications and tools available. We're focused on giving you a way to achieve maximum digital workspace user adoption in the fastest time possible. 

Our game changing solution based on Citrix Cloud can:

Accelerate Digital Transformation

  • Utilize a simple, online service for all your applications
  • Increase user adoption to 95% in three months and track ongoing adoptions in real time

Simplify Application Lifecycle Management

  • Benefit from multi-cloud management with unparalleled visibility
  • Access an extensive application inventory and usage intelligence

Provide a Smarter Modern Workspace

  • Improve productivity with user self service
  • Ensure all applications are available in one place 

VMblog:  How does your company work or partner with Citrix?  What value add do you provide?  

Flexxible IT:  We are a Citrix Ready Leadership partner and regularly engage in joint initiatives. We focus on developing technology that enables companies to offer the best digital workspace solution by providing: 

  • An intelligent, simple and fast process to transition apps for digital workspaces
  • Smart management of digital workspace infrastructure, whether it's on premise or via the cloud
  • Visibility in to the adoption of digital workspaces
  • The best user experience 

Why is that important? 

  • Keep transformation initiatives on track by ensuring IT delivery of performance and reliability
  • Simplify day-to-day operations / reduce errors
  • Improved user experience
  • Help organizations to meet their total cost of ownership goals 

VMblog:  What would you say to prospective attendees who are thinking about attending Synergy but aren't sure if it's worth it or not? 

Flexxible IT:  To have all the Citrix experts under one roof whilst also learning about other complementary technology is time well spent.

VMblog:  Do you have any special tips for attendees to help make their event go more smoothly?

Flexxible IT:  Network as much as you can. Learn as much as you can.  Talk to everyone! This is a great time to investigate new technology, solutions, access latest training and product updates. 

VMblog:  What do you think we need to do collectively as an ecosystem to strengthen the industry?

Flexxible IT:  An amazing community surrounds Citrix. Vendor collaboration is crucial in creating strong solutions that support organizations wherever they on their workspace journey.

VMblog:  Do you have any quick predictions for 2019 you'd like to share?

Flexxible IT:  Multi-cloud will be real and achievable this year.

VMblog:  Attendees always enjoy a good trade show giveaway.  What can an attendee hope to get at your booth? 

Flexxible IT:  We'll be delivering 10 minute presentations on our stand with the chance to win a prize at each session.  There will be a few other goodies on offer. Pop by and take a look! 

We're also part of the Citrix Synergy GameOn! mobile game. Attendees accrue points by attending different functions during the conference and visiting sponsors booths is one way to earn points. Our prize is a Bose SoundLink speaker.

Last modified on May 14, 2019
David Marshall

David Marshall has been involved in the technology industry for over 19 years, and he's been working with virtualization software since 1999. He was able to become an industry expert in virtualization by becoming a pioneer in that field - one of the few people in the industry allowed to work with Alpha stage server virtualization software from industry leaders: VMware (ESX Server), Connectix and Microsoft (Virtual Server).

Through the years, he has invented, marketed and helped launch a number of successful virtualization software companies and products. David holds a BS degree in Finance, an Information Technology Certification, and a number of vendor certifications from Microsoft, CompTia and others. He's also co-authored two published books: "VMware ESX Essentials in the Virtual Data Center" and "Advanced Server Virtualization: VMware and Microsoft Platforms in the Virtual Data Center" and acted as technical editor for two popular Virtualization "For Dummies" books. With his remaining spare time, David founded and operates one of the oldest independent virtualization news blogs, VMblog.com. And co-founded CloudCow.com, a publication dedicated to Cloud Computing. Starting in 2009 and continuing all the way to 2016, David has been honored with the vExpert distinction by VMware for his virtualization evangelism.

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